Browsing by Subject ad skepticism negative experience
Showing results 1 to 2 of 2
Issue Date | Title | Author(s) |
2019-12-10 | e Behavioral Advertising Avoidance in Online Retailing in Sri Lanka: Through the Mediating Role of Ad Skepticism | niya, U.P.R.P.; Yalegama, M.M.H.H.; Mannapperuma, M.Y.S.S.; Wickramasinghe, A.K.K.D.; Jayasuriya, K.K.N.A. |
2019-07-17 | Online Behavioral Advertising Avoidance in Online Retailing in Sri Lanka | Udadeniya, U. P. R. P; Yalegama, M. M. H. H; Wickramasinghe, A. K. K. D; Mannapperuma, M. Y. S. S; Jayasuriya, K. K. N. A |