Browsing by Author Samarasinghe, H. M. U. S. R
Showing results 1 to 8 of 8
| Issue Date | Title | Author(s) |
| 2016-10 | Exploring the concept of “Marketing Myopia” | Samarasinghe, H. M. U. S. R |
| 2019-02-09 | The impact of celebrity’s field of expertise on consumer perception | Munasinghe, A. A. S. N; Bernard, D. T. K; Samarasinghe, H. M. U. S. R; Gamhewa, S. R. N; Sugathadasa, S; Muthukumara, T. C |
| 2019-09-23 | Impact of lean implementation on employees’ job satisfaction in the ABC Apparel manufacturing firm | Karunarathne, N; Samarasinghe, H. M. U. S. R |
| 2019-10-21 | Impact of lean implementation on employees’ job satisfaction in the ABC Apparel manufacturing firm | Karunarathne, N; Samarasinghe, H. M. U. S. R |
| 2019-11-07 | Impact of Motivational Factors on Employee Turnover Intention in Taj Samudra, Colombo | Goonetileke, M. D. N. A; Samarasinghe, H. M. U. S. R |
| 2016-04-06 | The influence of social media marketing on customer loyalty towards clothing stores | Jayawickrama, M. T. N; Kodippili, G; Yugandari, O. W. D. Y; Pamudini, S. D. H; Samarasinghe, H. M. U. S. R |
| 2018 | Moderating effect of ethnicity on the purchase decisions of females in the beauty care product market of Sri Lanka | Cooray, N. S. D; Dias, P. A. K; Rajapaksha, R. P. K. N; Bernard, K; Samarasinghe, H. M. U. S. R |
| 2018 | Moderating role of consumer’s gender on effectiveness of celebrity endorsement towards consumer’s purchasing intention | Samarasinghe, H. M. U. S. R |
