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Faculty of Business (School of Bussiness)
Department of Business
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Results 1-10 of 12 (Search time: 0.001 seconds).
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Issue Date
Title
Author(s)
2020-05-09
The Importance of Factors Influencing on e-WOM Engagement towards Consumer Purchase Intention in Clothing Retailers, Sri Lanka
Muniweera, C. D. W
;
Balawardhana, K. P. I. A
;
Rajapaksha, M. S. N
;
Chamara, M. A. D. S
;
Jayasuriya, N. A
2018-12-11
The Role of Facebook Marketing on Customer-based Brand Equity and Purchase Intention in Fashion-wear Retail Industry, Sri Lanka
Jayasuriya, N. A
;
Azam, S. M. F
;
Khatibi, A
;
Atan, H
;
Dharmaratne, I. R
2017
The Impact of Social Media Marketing on Brand Equity: A Study of Fashion-Wear Retail in Sri Lanka
Jayasuriya, N. A
;
Azam, F
2020-02-22
Smart Airport: A Review on Future of the Airport Operation
Jayasuriya, N. A
;
Rajapaksha, A
2016
Sri Lankan Consumer Attitudes towards Healthy Meals
Jayasuriya, N. A
2018-07-14
The Role of Social Media Marketing on Brand Equity a A Literature Review
Jayasuriya, N. A
;
Azam, S. M. F
;
Khatibi, A
;
Atan, H
;
Dharmaratne, I. R
2020-11-19
Impact of Cultural Values on Impulsive Buying Behavior in Fast Moving Consumer Goods in Sri Lanka–Concept Paper
Wijesekara, T
;
Tennakoon, T. M. A. P
;
Thisura, W. A. P
;
Hidellarachchi, K. A
;
Jayasuriya, N. A
2021
Effects of child’s pester power in the parent’s purchase decisions in relation to fast moving consumer goods market in Sri Lanka
Wasala, W. M. A. S. M
;
Ravindran, N
;
Bandara, W. A. S. C
;
Pratheepan, T
;
Jayasuriya, N. A
;
Munasinghe, A. A. S. N
2020-05
The Impact of Loyalty Value on Purchase Intention: Comparative Analysis of Healthy Food and Unhealthy Food Advertisements in Sri Lanka
Dissanayake, D. M. N. I
;
Seneviratne, N. T
;
Hansasara, L. A. D. S
;
Perera, L. D. N
;
Jayasuriya, N. A
2021
Impact of online learning efficiency on students' satisfaction and commitment during Covid-19–A concept paper
Ranadewa, D. U. N
;
Gregory, T. Y
;
Boralugoda, D. N
;
Silva, J. A. H. T
;
Jayasuriya, N. A
Discover
Author
2
Atan, H
2
Azam, S. M. F
2
Boralugoda, D. N
2
Dharmaratne, I. R
2
Gregory, T. Y
2
Khatibi, A
2
Ranadewa, D. U. N
2
Silva, J. A. H. T
1
Azam, F
1
Balawardhana, K. P. I. A
.
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Subject
2
Purchase Intention
1
: facebook marketing
1
Advertisements
1
advertising & promotion
1
airport operation
1
aviation security
1
Brand Equity
1
brand equity
1
Business
1
capacity crunch
.
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Date issued
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2020
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2021
2
2017
2
2018
1
2016
Has File(s)
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