Research Papers - Dept of Business : [117] Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 117
Issue DateTitleAuthor(s)
15 June 2023THE PERSPECTIVES OF UNIVERSITY ACADEMICS ON THEIR INTENTION TO PURCHASE GREEN SMARTPHONES IN SRI LANKAJanak, P; Kumarasinghe; Huang, Q; Rathnayake, N
2023-05-15Product placement versus traditional TV commercials: new insights on their impacts on brand recall and purchase intentionGamage, D; Jayasuriya, N; Rathnayake, N; Herath, K.M; Jayawardena, D.P.S; Senarath, D.Y
2023-03-06How successful the online assessment techniques in distance learning have been, in contributing to academic achievements of management undergraduates?Thathsarani, H; Ariyananda, D.K; Jayakody, C; Manoharan, K; Munasinghe, A.A.S.N; Rathnayake, N
2023-01-01Under-pricing of South and East Asian IPOs: An investigation of the relevance of governance quality in closely controlled companiesAlles, L; Murray, L
2022-11-12Under-pricing of South and East Asian IPOs: An investigation of the relevance of governance quality in closely controlled companiesAlles, L; Murray, L
2022-08Analysis on Current and Future Training Needs in Health Sector of Sri LankaRajapakshe, W; Weerarathna, R. S; Pathirana, G.Y; Malage, M. H
2022-08Analysis on Future Training Needs in Health Sector of Sri LankaWeerarathna, R; Rajapakshe, W; Pathirana, G. Y; Malage, M. H
2022-06The Impact of Brand Equity on Customer Purchase Intention of Mobile Phones: Evidence from Undergraduates of Private Sector Higher Educational Institutions in Sri LankaDissanayake, D. M. T. D; Nilmini, K. R
2022-06Leave or remain: intentions of Gen X and Y employeesWeerarathna, R; Walpola, M. D. C. P; Piyasiri, A. D. W. D; Jayamal, I. A. U. M; Wijenayaka, T. H. P. C; Pathirana, G. Y
2022A Study on Work Life Balance and Employees’ Job Satisfaction: Case of ABC Tyre ManufacturersJayasinghe, S. J. A. N. S; Weerarathna, R. S; Somawardana, W. S. D
2022-03-08Employee Happiness Heals the Turnover Intention: A Study of the Machine Operators of a Leading Apparel Company in Sri LankaWeerarathna, R. S; Somawardana, W. S. D; Weerasinghe, W. A. P. D
2022-04-19How Do Different Types of University Academics Perceive Work from Home Amidst COVID-19 and Beyond?Rathnayake, N; Kumarasinghe, P. J
2022-05Business Performance of Boutique Hotels after Easter Sunday Attacks in Western and Southern Province in Sri LankaWeerarathna, R. S; Jayasinghe, S. J. A. N. S; Ellepola, K. R. W. M. R. T. K; Balasuriya, N. N. M; Uddeepa, K. W. G. E; Kanumale, S. N. M. U. I; Somawardana, W. S. D
2022-07Evolving Expectations of HR Professionals Amid the Covid-19 Pandemic in Sri LankaWeerarathna, R; Rathnayake, N; Perera, H; Wickramasena, D; Arambawatta, V; Kaluarachchi, R
2022-02-01The COVID-19Pandemic and the Performance of Academic Personnel: An Open Access Systematic Literature Review Database (Version 1)Rathnayake, R. M. N. M; Kumarasinghe, P. J; Kumara, A. S
2022-05-25The Role of Procurement Practices in Hotel Performance EnhancementKannu, K; Newton, R; Kuruppu, C; Karunarathna, N
2022-06‘Fall to Rise’ : A Quest to Revive Performance of Sri Lanka’s Boutique Hotels in Post-Easter AttackWeerarathna, R. S; Jayasinghe, N; Ellepola, T; Balasuriya, N; Uddeepa, E; Kanumale, U
2017-02Effectiveness of Celebrity Endorsement on Social Media towards Consumer’s Purchase IntentionSamarasinghe, U. S
2021-03The Impact of Social Media Marketing towards the Purchase Intention among Generation Y and Z with Reference to Franchise Fast Food Industry in Colombo District The Impact of Social Media Marketing towards the Purchase Intention among Generation Y and Z with Reference to Franchise Fast Food Industry in Colombo DistrictSamarasinghe, U. S; Lakchan, S. H. N
2016-10Exploring the concept of “Marketing Myopia”Samarasinghe, H. M. U. S. R
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 117