2021

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    Consumer and Farmer Centric Subscription Based Organic Vegetable/Fruit Delivery System
    (2021 3rd International Conference on Advancements in Computing (ICAC), SLIIT, 2021-12-09) Karunarathna, T.M.N.P.; Kumari, M.M.A.; Kulasinghe, W.D.K.A.; Liyanage, T.L.P.; Kodagoda, N.; Suriyanwsa, K.; Kumari, D.
    For centuries, the economy of Sri Lanka has been backed by the agricultural sector. Even though it has contributed to the development of the nation on a large scale, the economies and living standards of the farmers have not been improved much. Most of the farmers remain poor mainly due to not knowing the market demand and the low buying prices of the middleman. Meanwhile, the consumers in Sri Lanka are buying non-organic vegetables and fruits which are highly contaminated with dangerous chemicals which in turn has contributed to the rapidly increasing non-communicable disease rates in both consumers and farmers. The proposed system is an attempt to solve these problems faced by both farmers and consumers by reducing the farmers-consumer knowledge gap and providing consumers a trustworthy and personalized subscription for organic vegetables/fruits with a donation platform.
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    Artificial Intelligence-based Business Strategy for Optimized Advertising
    (2021 3rd International Conference on Advancements in Computing (ICAC), SLIIT, 2021-12-09) Kannangara, L.; Harsha, S.; Isuru, T.; Wijesiriwardhane, C.; Wijendra, D.R.; Kishara, J.
    Television commercials are a passive type of advertising technique that does not consider consumer demographics who are viewing the television at a specific time. As a result, the user sees irrelevant advertisements, which tends to reduce user engagement and sales conversions.As Sales ,which is the expected target of any advertisement campaign, a user-based advertising approach can be considered as a solution to mitigate the negative aspects. A user-based advertisement suggesting system for television, which is extensively utilized in every other digital media, is expected to be given as the solution. For the suggestion process, user attributes such as age, gender, peer group, and the mood identified in which the advertising is shown were taken into consideration. This will result in more relevant commercials for consumers, making television advertisements more user-friendly, resulting in greater sales conversion for the advertising agency.