Interpretative Phenomenological Analysis on Sri Lankan Female Audiences Regarding Psychological Impact of Korean Dramas

Abstract

Korean Dramas (K-Dramas) have emerged as a prominent form of entertainment, with various storylines featured in nearly all productions. However, exposure to these narratives can cultivate unrealistic expectations, potentially inducing emotional distress when viewers’ anticipations are unmet. This study aimed to explore the psychological experiences of Sri Lankan female viewers, focusing on the emotionalresponses elicited by general K-Drama consumption. A purposive sample of ten females aged 20-25, with at least six months of K-Drama viewing experience, participated in individual interviews lasting 20-40 minutes. Informed consent was obtained, and interviews were audio-recorded and followed by a debriefing. Interpretative Phenomenological Analysis facilitated an in-depth understanding of the lived experiences of the participants. Findings indicate that viewers engage with K-Dramas for excitement, appealing genres, and emotional processes such as catharsis. Participants also reflected on cultural differences in gender roles and romantic norms between South Korea and Sri Lanka. Overall, the study shows that K-Dramas influence emotional regulation, and personal aspirations, while highlighting the importance of critically engaging with media, knowing its psychological benefits and potential drawbacks