2nd International Conference on Sustainable and Digital Business [ICSDB] 2023

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Author: search.filters.author.Wisenthige, KHas files: Yes

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    PublicationOpen Access
    Reputation of Entrepreneur Mediates the Business Performance: A Study of Women-owned Small Enterprise in Sri Lanka
    (SLIIT Business School, 2023-12-14) Gunawansha, N; Rajapaksha, N; Witharana, N; Ishara, N; Wisenthige, K; Pathirana, U
    This study intends to examine the impact of entrepreneurial network relationships on the success of women-owned small enterprises (WOSEs) in Sri Lanka. Knowledge sharing, innovation, transaction cost, and market opportunities all play a significant role as the network relationship's independent variables, with reputation representing as a mediator for the impact of innovation on women-owned small enterprises' performance. The present study used partial least square (PLS) structural equation modelling to examine the constructed hypotheses technique to examine the impact of entrepreneurial network relationships on WOSEs performance. The data used in this study is primary data collected from 384 women entrepreneurs registered in the chamber of commerce in Sri Lanka using a simple random sampling technique. The findings show that there is a significant positive impact of transaction cost, reputation, market opportunity, and knowledge sharing, on the performance of WOSEs. Innovation as a mediator also positively and significantly mediate the impact of knowledge sharing on performance. It implies that innovations strengthen the impact that knowledge sharing does on business performance. The findings of this study highlight the policymakers to take steps to improve the collaboration between other businesses which will indirectly improve the entrepreneurial network and ultimately improve the performance of WOSEs. Consequently, network relationships afford enterprises the opportunity to leverage embedded linkages to mitigate their vulnerabilities and attain economic benefits. Future studies could focus on businesses other than women-owned enterprises to examine the impact of entrepreneurial network relationships on small enterprise performance in Sri Lanka. Hence future research should establish how the entrepreneurial networks can help businesses to enhance competitive advantage and thus the performance of women owned enterprises.
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    PublicationOpen Access
    Impact of Entrepreneurial Factors Influencing Social Commerce Adoption: Based on Sri Lankan Small and Medium Enterprises
    (SLIIT Business School, 2023-12-14) Panditasekara, C.M.; Rasaputhra, S; Peiris, V; Navanjali, R; Wisenthige, K; Jayasuriya, N
    Small and Medium Enterprises (SMEs) are required to understand social media and strategies for using social commerce for business expansions in this new digital era. SMEs are important to the economic growth of any country since they play a major role in most international economies. In the same manner, the COVID-19 pandemic has reformed people's mode of lifestyle and dealing with information. This study has led to the expansion of social commerce especially related to entrepreneurs and SME owners. This study focuses on the impact of entrepreneurial factors when adopting social commerce by SMEs in Sri Lanka. The framework has been developed with the factors of Attitude (AT), Innovativeness (IN), and IT Knowledge (IK) under the entrepreneurial factors. The present research conducted a thorough quantitative study of the impact of entrepreneurial factors when adopting social commerce by SMEs. The simple random sampling technique was utilized to select SMEs from the target population of SMEs listed at chambers of commerce. 384 SMEs in the Western Province were selected for the data analysis of this research. Structural Equation Modelling (SEM) was used to test the developed hypotheses. The results indicated that adopting social commerce in Sri Lankan SMEs is practical and hugely beneficial to all parties involved. Entrepreneurs who are interested in applying social commerce for their businesses will find the study to be insightful. The study's findings showed the importance of utilizing social commerce in daily business activities as most SME owners hold the belief of possessing the required knowledge, skills, and resources in their business operations on social media as the focal point with a special emphasis on entrepreneurial factors.
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    PublicationOpen Access
    Impact of Dynamic Capabilities on Business Performance of SMEs during an Economic Crisis with reference to Western Province
    (SLIIT Business School, 2023-12-14) Haputhanthri, H; Jayawickrama, U; Lakma, L; Sellahewa, E; Wisenthige, K; Jayathilake, T
    The current economic crisis which is experiencing has a significant impact on the development and performance of most SMEs, making their existence even more susceptible. In the face of the current economic crisis, Dynamic capabilities (DCs) can be utilized as a survival mechanism to help organizations to increase the value of their businesses, get competitive advantages, and increase business performance in a changing business environment. Therefore, the purpose of this paper is to analyze the impact of three dimensions of DCs which are sensing, seizing, and reconfiguring on the business performance of SMEs during this economic crisis. In addition, this study investigates how DCs could impact business performance through Information technology (IT) adoption as a moderator. The quantitative approach is adopted, where a cross sectional survey was utilized to collect primary data from SMEs. Findings of the study based on a sample of 380 SMEs in western province and stratified random sampling method was utilized to select participants. Structural Equation Modeling (SEM) was used to analyze data by using Smart PLS 4 software. The results revealed that only sensing and reconfiguring capabilities have a significant impact on SMEs’ performance and IT adoption moderates the relationship between DCs and business performance during the economic crisis. Therefore, this study provides a great effort to quantitatively investigate the impact of three procedures of DCs and the moderate effect of IT adoption during the economic crisis. Furthermore, it conveys a better understanding of how SMEs could deploy their DCs to ensure higher levels of performance in periods of crisis. The results of this research will pave a path for them to successfully take effective strategic decision on the SMEs.
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    PublicationOpen Access
    Factors Impacting Job Satisfaction of Female Academic Staff in Sri Lankan State Universities
    (SLIIT Business School, 2023-12-14) Edirisinghe, G; Serasinghe, I; Amarasinghe, S; Galappatti, D; Wisenthige, K; Jayathilake, T
    The purpose of this research is to investigate the critical factors impacting job satisfaction of female academic staff in state universities. With a rising number of women entering academia, it is critical to identify the factors that contribute to their job satisfaction to build an inclusive and supportive work environment. Using a comprehensive literature review, survey questionnaires, this research investigates numerous factors that affect job satisfaction of female academic staff. The study was adopted a quantitative-method approach to gather data from a diverse sample of female academic staff members from various state universities with structured questionnaire is administered to a representative sample of female academic staff to gather quantitative data on their job satisfaction levels and identify key factors influencing their contentment at work. Using 330 sample size for the research according to the morgan table and using smart pls software for the data analysis. Data analysis method is structural equation modelling. According to the study's findings, several major factors have a substantial impact on the job satisfaction of female academic staff members in state universities. When it comes to their overall job satisfaction, work-life balance stands out as a key factor, with many participants citing difficulties juggling their professional and personal obligations. The study also emphasizes the value of inclusive and encouraging work environments and employee dedication. The results of this study have broad repercussions. Institutional leaders and politicians can conduct targeted interventions to improve working conditions and promote a more inclusive and supportive environment by studying the factors impacting job satisfaction among female academic staff at state universities. With a particular focus on the experiences of female academic workers, this study adds to the body of knowledge on job satisfaction in academia.