Research Publications

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    Sustainability Insights: Unveiling the Impact of Business Analytics in Shaping Sustainability Practices in the Apparel Industry
    (2025) Gajanayake, L; Rajapaksha, D; Rukshan, T; Pathirana, S; Thelijjagoda, S; Pathirana, G
    The Sri Lankan apparels industry has a strategic importance for the national economy as the country has been one of the main exports and employers. But it has sustainability issues such as high resource consumption, increased pollution, and poor labor standards. As the consumption of sustainable and environmentally responsible clothes continues to rise around the world, such concepts as business analytics (BA) present an opportunity to tackle these issues. This study investigates the effects of BA tools and techniques in enhancing sustainability in Sri Lanka apparel industry with regards to waste reduction, efficient resource management and compliance to ethical standards for sustainable driven global business. A qualitative research design was followed and conventional interviews conducted on key informants from GOTS certified apparel factories. Data were coded and analyzed thematically using MAXQDA software, with reference to the subthemes that emerged in the study, such as waste reduction and increasing efficiency and effective decision-making. It was revealed that BA solutions such as RFID, predictive modelling and dynamic dashboards offered promising improvements to sustainability performance. Techniques like 3D sampling reduced fabric consumption during the generation of prototypes, and dashboard analytics allowed constant tracking of other forms of sustainability KPIs like power use and carbon footprint. They also increased efficiency of cross-functional coordination, integrating sustainability into functions and departments. This study demonstrates how BA enables the sustenance of development within the apparel industry, based on a strategic management of economical, ecological, and social goals. The outcomes would help industry leaders and policymakers in developing improved strategies for sustainability practice to overcome existing gaps between theory and practice and for sustainable and competitive business growth in the context of a world economy moving toward sustainability.
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    PublicationOpen Access
    Determinants of Adoption of Artificial Intelligence for Business Sustainability: A Study of Small Businesses in Jaffna
    (SLIIT City UNI, 2025-07-08) Inthu, M; Jeyaramanan, S; Nimalathasan, B
    This study aims to examine the Determinants of the adoption of Artificial Intelligence for Business Sustainability in small businesses in Jaffna. In that context, a deductive approach is employed by the researcher, and data from 72 small businesses in Jaffna. The purposive sampling was used by the researchers. In that context, the data were collected for a business that has potential for digital innovation. As the researcher employed a purposive sampling method, it is ensured that participants who could meaningfully respond to AIrelated questions were selected, given the region’s varied levels of technological awareness. The closed-ended, structured Likert Scale questionnaire was used by the researcher to collect the data. Awareness of AI adoption, Digital Skills, technological infrastructure, and perceived economic benefits are considered independent variables of the study, while business sustainability is considered a dependent variable of the study. The researcher used the SPSS package to analyze the data and the Kolmogorov– Smirnov test, reliability test, correlation analysis, Variance Inflation Test run by the researchers. Among the predictors, the perceived economic benefits (B = 0.395, p = 0.001) have a statistically positive relationship with business sustainability. Followed by Awareness of AI Adoption, which has a statistically positive relationship with business sustainability (B = 0.312, p = 0.004). Furthermore, Digital skills (B = 0.271, p = 0.015) and technological infrastructure (B = 0.219, p = 0.037) also have statistically significant positive effects, highlighting the importance of digital capacity. Additionally, perceived economic benefits have a statistically positive relationship with sustainable business practices.
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    PublicationOpen Access
    Does agility foster sustainability: development of a framework from a supply chain perspective
    (2014) Perera, H. S. C; Soosay, C; Sandhu, s
    Supply chains need to possess agile and sustainable characteristics to achieve competitive advantage. Currently there is very little knowledge about how these two approaches interact within a supply chain. Drawing on the dynamic capability perspective, social capital theory and the related literature, this paper develops a conceptual framework depicting how agility and sustainability are related in manufacturing supply chains. We argue that agility as a dynamic capability strengthens the social capital of firms and enables social, environmental and economic sustainability within the supply chain. The paper concludes with describing the methodological approach and empirical analysis to be undertaken, as well as explaining the theoretical and practical implications of the proposed study.